Regardless of what is said on the internet there are several different ways to get good search engine rankings. It is also a lot easier that some people would like you to think. It simply amazes me how many sites are ranked that have no clue what they are doing. The ones that are number one, but it is obvious that they aren't really optimizing for that word. The reason I wrote this is to give you some things that you can focus on to get your site ranked well.
The main point is there are several things you can do that are withing your control to get your site ranked. If you have ever heard of six sigma you would know that really all you focus on is what you can control. It is not worth your time to focus on things you can only moderately control.
So what can you control when it comes to SEO?
- The title of your page. This is probably the most influencing factor. Pick 5 phrases you want to rank for. Word them in a manner that you don't repeat words but makes sense. Try to use less than 9 words.
- Your body text. Make sure that in your body text you use each keyword at least once that you want to rank for. I am not one of those it has to be in H1 tags or Bold. Honestly I think those carry so little weight that unless you are at number 2 and want to move to number 1 then you might do it. The fact is these arent the difference between being on page 10 and page 1.
- The actual filenames on your site. Don't put a session id or other things on your URLS, this makes the search engines not be able to find pages that were there before.
- Link Building " You have to have links. The two suggestions I have is to create link bait, something someone will want to link to, or submit articles related to your field. Submitting articles is honestly the only way YOU control how people are linking to you.
Thats 4 things you have control over. Any time you want to improve your rankings start with these 4 things. This is how you control your search engine rankings - 15359
The main point is there are several things you can do that are withing your control to get your site ranked. If you have ever heard of six sigma you would know that really all you focus on is what you can control. It is not worth your time to focus on things you can only moderately control.
So what can you control when it comes to SEO?
- The title of your page. This is probably the most influencing factor. Pick 5 phrases you want to rank for. Word them in a manner that you don't repeat words but makes sense. Try to use less than 9 words.
- Your body text. Make sure that in your body text you use each keyword at least once that you want to rank for. I am not one of those it has to be in H1 tags or Bold. Honestly I think those carry so little weight that unless you are at number 2 and want to move to number 1 then you might do it. The fact is these arent the difference between being on page 10 and page 1.
- The actual filenames on your site. Don't put a session id or other things on your URLS, this makes the search engines not be able to find pages that were there before.
- Link Building " You have to have links. The two suggestions I have is to create link bait, something someone will want to link to, or submit articles related to your field. Submitting articles is honestly the only way YOU control how people are linking to you.
Thats 4 things you have control over. Any time you want to improve your rankings start with these 4 things. This is how you control your search engine rankings - 15359
