Thursday, November 20, 2008

Article Marketing That's Effective

By Dynal Thompson

You may know by now that Article Marketing is an extremely effective method of getting traffic to your site. Also, the more back links you have from these articles, the higher your page rank. The most difficult part is getting people to read your articles.

Your Title needs to be catchy. This is perhaps one of the most important components, which will draw the readers in. Make sure that your title is unique so it can be searched for to see how many times it appears.

When creating your author names, it is important to create your author as an expert in a certain field as opposed to a free lance writer. It you choose to write articles on different topics and categories, I suggest you use different author names for each subject.

Using your own name is an important decision you need to make. How comfortable do you feel? There really isn't any rules for this. You can be as anonymous as you want.

Now...about duplicate content. There are a few different methods you can use to avoid duplicate content. You can write many different versions of the same article. Or you can use different tools to create different versions for you and even some tools will submit them for you.

The author box is also an extremely useful area to use to your advantage. You will get the best results if you place two links in your author's box, one to your homepage, and the other to the page you wish the readers to go to.

Using keywords for your link text is very important. Search engines associate your site with the text. Try not to use terms such as "click here".

If you choose to do article marketing, be sure to submit more than just one article. The more links you have coming back to your site, the better. One article per day should be good, however, try to do at least 2 - 4 per week. - 15359

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